Hilton Hotels Joins PATA Travel Lab Asia as Sustainability Partner

Hilton Hotels Joins PATA Travel Lab Asia as Sustainability Partner

Bangkok (Thailand) – December 26, 2019 (travelindex.com) – The Pacific Asia Travel Association (PATA) is pleased to welcome Hilton as the newest sustainability partner for Travel Lab Asia, a platform for triple-bottom-line innovation in Asia’s travel industry that helps corporates source technology solutions for their most pressing sustainability and environmental problems. Travel Lab Asia is an initiative of the Asian Development Bank’s ADB Ventures and is supported by PATA and Plug and Play.

“We are delighted to welcome Hilton as our newest corporate partner, joining both Minor Hotels and Jetwing Hotels, in seeking innovative CleanTech solutions for a more sustainable future,” said PATA CEO Dr. Mario Hardy. “It is inspiring to see these three organisations embrace sustainable and responsible business practices through technological solutions, and I do invite other corporates in the hospitality sector to join us along this journey.”

Jeannie Kwok, Director, Corporate Responsibility at Hilton, said, “We look forward to partnering with providers who can help us accelerate our progress in areas like energy reduction, in line with Hilton’s Travel with Purpose 2030 Goals to cut our environmental footprint in half and double our social impact. This collaboration with Plug and Play, ADB Ventures, and PATA is a great match.”

In the first year of the programme, Travel Lab Asia will focus on helping corporate partners source and integrate CleanTech solutions for improved business performance and environmental impact. Participating corporates will have unrivalled access to sustainability-focused technology solutions from around the world. They will receive support to articulate their sustainability-related technology needs and to develop pilot proposals with solution providers. Furthermore, they will have access to ADB’s research and counsel on environmental and social impact measurement, enabling them to tell clear and credible brand stories as regional leaders in sustainability. Travel Lab Asia also includes the potential for de-risked investment funding from ADB at the pilot, post-pilot, and adoption stages.

CleanTech includes technology for energy efficiency, waste reduction, recycling and circular economy, food waste management, reduced water use and loss, waste and effluent management, water collection and distribution, natural resource management, and climate change adaptation and mitigation.

Two additional corporate partners are still being considered for the programme, which begins January 1, 2020.

For more information about Travel Lab Asia, please visit a.

About PATA
Founded in 1951, PATA is a not-for-profit membership association that acts as a catalyst for the responsible development of travel and tourism to, from and within the Asia Pacific region. The Association provides aligned advocacy, insightful research and innovative events to its more than 800 member organisations, including 95 government, state and city tourism bodies, 20 international airlines and airports, 102 hospitality organisations and 70 educational institutions, as well as over 4,000 young tourism professional (YTP) members across the world. The PATA network also embraces the grassroots activism the PATA Chapters and Student Chapters, who organise numerous travel industry training programmes and business development events across the world. Thousands of travel professionals belong to the 35 local PATA Chapters worldwide, while hundreds of students are members of the 22 PATA Student Chapters globally. The PATAmPOWER platform delivers unrivalled data, forecasts and insights from the PATA Strategic Intelligence Centre to members’ desktops and mobile devices anywhere in the world. PATA’s Head Office has been in Bangkok since 1998. The Association also has official offices or representation in Beijing and London.

SustainableFirst.com supports the efforts of the Pacific Asia Travel Association (PATA). More at www.SustainableFirst.com