Category: Latest Travel News

Bangkok, Thailand, August 15, 2024 / TRAVELINDEX / The Pacific Asia Travel Association (PATA) is delighted to announce the organisation of the inaugural PATA Youth Symposium & Career Fair on August 27 in Bangkok, Thailand. This event, now open for registration, is held in conjunction with PATA Travel Mart 2024 and the 25th anniversary of the Association’s establishment in Thailand.

In addition to a dynamic one-day programme filled with interactive activities, the upcoming PATA Youth Symposium proudly features a special career fair segment, offering students the chance to explore various career paths and meet experts in their fields of interest. Seven leading organisations from the Asia Pacific travel and tourism sector, including Dusit Careers, Khiri Travel, Rama Gardens Hotel Bangkok, and Travel Compositor, will be part of the event.

“We are witnessing a new era of young trailblazers whose passion and dedication are set to revolutionise the tourism industry,” said PATA CEO Noor Ahmad Hamid. “To support their journey, it is essential to bridge the gap between their potential and the workforce opportunities available to them. The PATA Youth Symposium is crafted with this purpose in mind. It will not only broaden young people’s understanding of the current tourism job market through professional presentations and mentorship sessions but will also offer practical opportunities through the career fair.”

He continued, “PATA is grateful to our host, Dusit Thani College, and all participating organisations for sharing the Association’s commitment to nurturing these future stars. Their dedication stands as an inspiring model for the entire tourism sector.”

Graciously hosted by Dusit Thani College, the event will be held at Srinakarin Hall on the college’s campus grounds. As an educational institution renowned for shaping generations of talent in hotel management, culinary arts, and business administration, Dusit Thani College is the ideal venue for youths to engage with industry leaders, share insights, and learn the latest tourism trends through expert presentations, panel discussions, roundtable talks, and mentorship opportunities.

Dusit Thani College’s Dean of Hospitality Management Program Simon Lloyd said, “Creating a strong network amongst students and a space where they can share, build and shape their ideas is vital for an innovative and sustainable tourism industry. The PATA Youth Symposium and Career Fair is an important platform to create a safe space for students to challenge the status quo and share their ambitions for the future!”

Tourism.co.th and Me2 Travel, distinguished members of the Association, are this year’s PATA Youth Sponsors. The organisations are supporting 40 Thailand-based students from PATA Education-Premium Member institutions to participate in PATA Travel Mart 2024, providing representatives of the youth community with a unique opportunity to gain insights and skills by engaging directly with the B2B trade show. This initiative not only reflects Tourism.co.th and Me2 Travel’s dedication to empower the next generation of industry leaders but also highlights the significant impact of real-world exposure in shaping future professionals.

In the morning of August 27, the Symposium will feature presentations addressing insightful topics, including ‘Current and Future Trends of AI & Technology’ and ‘Trends on Human Capital Development’.

During the programme, participants will have the opportunity to engage in roundtable discussions and deliver presentations on the following questions:

– Are you interested in pursuing a career in tourism and hospitality-related sectors?
– Why are you interested/not interested in pursuing a career in tourism and hospitality-related sectors?
– What is the #1 topic that the youths want to discuss with the industry?

The panel discussions are set to navigate a variety of less-known professions and ways to secure employment in the tourism industry, diving into the essential elements necessary for young talents to build successful careers.

Following these sessions, recruiters from various organisations will present available career opportunities within the sector. Attendees may freely interact with recruiters and gain in-depth insight into diverse aspects of the workforce. Participating organisations include:

– DTH Travel Thailand
– Dusit Careers
– Khiri Travel
– Navigate Journeys
– Rama Gardens Hotel Bangkok
– SO/ Bangkok
– Travel Compositor
And more to be confirmed

To register for the PATA Youth Symposium & Career Fair, please access the following link www.pata.org/pata-youth-symposium-2024-bangkok. For more information on the event, contact Eunkyu Chun (Nick), Executive – Membership & Youth Programme, PATA at Nick@PATA.org

PATA remains committed to nurturing the next generation of tourism professionals. For more information on sponsorship opportunities for future youth programmes, please access www.pata.org/youth or contact YTP@PATA.org.

About PATA
Founded in 1951, the Pacific Asia Travel Association (PATA) is a not-for-profit membership association that acts as a catalyst for the responsible development of travel and tourism to, from and within the Asia Pacific region. The Association provides aligned advocacy, insightful research, and innovative events to its member organisations, which include government, state and city tourism bodies; international airlines and airports; hospitality organisations, and educational institutions, as well as youth members across the world. The PATA network also embraces the grassroots activism of the PATA Chapters and Student Chapters, who organise numerous travel industry training programmes and business development events across the world. Thousands of travel professionals belong to the 31 local PATA Chapters worldwide, while hundreds of students are members of the 15 PATA Student Chapters globally. The PATAmPOWER platform delivers unrivalled data, forecasts, and insights from the PATA Strategic Intelligence Centre to members’ desktops and mobile devices anywhere in the world. PATA’s Head Office has been in Bangkok since 1998. The Association also has an official office in Beijing.

Dusit Thani College
Dusit Thani College, a private educational institution specializing in tourism and hospitality management under operating of Thailand leading hospitality group ‘Dusit International’ was established to meet the industry’s high demand for well-trained professionals. The college offers nationally and internationally recognised Thai and International degree programs, an MBA program as well as non-degree programs in all aspects of hospitality, culinary arts, and tourism management. With its aspiration of prominence as Asia’s premier international educational and training institute, Dusit Thani College sustainably develops and offers high quality education producing highly competent graduates who have acquired first-rate professional skills, creativity and an innovative outlook.

Tourism.co.th
Tourism.co.th is leading the transformation of travel in Thailand, utilizing Thailand.org to showcase the country’s lesser-known gems and empowering local businesses with innovative online marketing techniques. At the heart of its mission is a commitment to presenting authentic and high-quality Thai experiences to travelers worldwide.

Diversifying tourism across Asia and the Pacific, alongside promoting more and better education, will be key to building a more resilient and sustainable sector.

According to UN Tourism’s data, the sector is experiencing a rapid recovery in Asia and the Pacific, with arrivals reaching 82% of pre-pandemic levels in the first quarter of 2024, boosted by the re-opening of many destinations throughout 2023. Now, with full recovery on the horizon, the latest joint meeting of UN Tourism’s Commission for Asia and the Pacific (CAP) and its Commission of South Asia (CSA), focused on the challenges and opportunities for creating a positive and lasting transformation.

As our data shows, tourism’s recovery is close to complete here in Asia and Pacific. We worked together to face the crisis head on.

Guiding transformation and building resilience  

The 36th meeting of the CAP-CSA welcomed more than 130 delegates from 25 countries and territories. All Members were provided with a comprehensive overview of UN Tourism’s work and achievements since the last meeting, with key priorities then presented for the years ahead.

UN Tourism Secretary-General Zurab Pololikashvili said: “As our data shows, tourism’s recovery is close to complete here in Asia and Pacific. We worked together to face the crisis head on. And now we must work together to focus on our priorities for the future. That means supporting education, driving investments into our sector and further strengthening the ties between public and private to build resilience and advance sustainability and inclusive growth.”

Education the top-level tourism priority  

Reflecting the high-level support given to tourism and to UN Tourism’s mission to guide the sector forward, Commission host the Philippines was represented by President Ferdinand Marcos Jnr, at the meeting. In his opening remarks President Marcos commended UN Tourism’s focus on education and training for the sector and stressed his commitment to wider sustainability efforts. “Education is always going to make any industry better and certainly tourism is no different,” President Marcos said. “We need to raise the standards and practices in this crucial sector by investing in education, training, and skills upgrading of all the personnel who are working in this industry.”

Emphasising his Government’s recognition of the importance of education, President Ferdinand Marcos expressed interest in opening a new Academy in Collaboration with UN Tourism in the Philippines. The institution would add to UN Tourism’s growing network of Academies, with education centres focusing on the specific needs of regions or on key skills needed for the future of tourism.

Resilience via green transformation  

Within the framework of the joint Commission meeting, Member States in the region tabled a thematic discussion on product development emphasizing the need for green transformation to enhance the tourism sector’s competitiveness, while bolstering its resilience through the promotion of innovative and green solutions.

Untapping Gastronomy Tourism’s Potential   

In Cebu, the spotlight was put on gastronomy tourism as one of the sure routes to progress product diversification to add value to the sector and accelerate  recovery in the region. Here, UN Tourism hosted its first Regional Forum on Gastronomy Tourism for Asia and the Pacific, connecting public and private sector leaders with top entrepreneurs and leading chefs from the region and beyond. Discussions concluded with the Cebu Call to Action on Gastronomy Tourism, urging public and private leaders to integrate gastronomy tourism into policy, foster cross-sector cooperation, namely with agriculture and creative industries, support small businesses, and promote sustainable practices.

Secretary-General Polikashvili challenged tourism players to further capitalize on the region’s growing reputation as both a destination and leader in the field of gastronomy tourism. “My proposal is to leave a legacy… to create something an education center or gastronomic center here in Cebu,” he said.

Looking ahead to Indonesia 

The meetings concluded with Members agreeing to accept Indonesia’s offer to host the 37th Joint Meeting of UN Tourism’s 2 Asian Commissions in 2025. The exact dates will be confirmed in due course.

Jayapura, Indonesia, August 9, 2024 / TRAVELINDEX / BWH Hotels, the global hospitality enterprise comprising WorldHotels, Best Western Hotels & Resorts, and SureStay Hotels, has continued its international expansion with the launch of the Best Western Sagita Hotel Jayapura, the brand’s inaugural hotel in the Papua province.

Nestled in the center of Jayapura, the province’s largest city which lies on the north coast of the island of Papua, the Best Western Sagita Hotel Jayapura is a modern midscale hotel comprising 72 rooms and suites with interiors that blend contemporary design with indigenous cultural elements.

Throughout their stay, guests can unwind in the social lobby lounge, and savor local, pan-Asian, and international cuisine at the all-day dining restaurant, with its vibrant open kitchen concept. Business travelers can also host productive meetings in one of the six outfitted meeting rooms.

The Best Western Sagita Hotel Jayapura is surrounded by the city’s main landmarks and attractions, including Hamadi Beach, lush mangrove forests, and Jayapura City Tower’s viewing platform. Sentani International Airport which offers direct flights to Jakarta and other Indonesian cities – is just 30 kilometers away, and the border crossing between Indonesia and Papua New Guinea can be reached in just 2.5 hours by road.

“We are excited to announce the opening of the Best Western Sagita Hotel Jayapura, which represents a significant milestone in our Indonesian expansion strategy. We have made a commitment to provide our brand’s quality standards and services to guests all across this diverse country. As our first property in Papua, this reflects the ability of BWH Hotels’ diverse brands to cater to the needs of owners and travelers in every market,” said Olivier Berrivin, Vice President – APAC, BWH Hotels.

With the opening of the Best Western Sagita Hotel Jayapura, BWH Hotels now offers 17 hotels and resorts all across Indonesia, ranging from key cities like Jakarta, Surabaya, and Bandung to the resort islands of Bali, and regional hubs such as Palangkaraya, Manado, Makassar, Palu, and Singaparna.

About BWH Hotels
BWH Hotels is a leading, global hospitality enterprise comprised of three hotel companies, including WorldHotels, Best Western® Hotels & Resorts and SureStay® Hotels. The global enterprise boasts approximately 4,300 hotels in over 100 countries and territories worldwide*. With 19 brands across every chain scale segment, from economy to luxury, BWH Hotels suits the needs of developers and guests in every market.
*Numbers are approximate, may fluctuate, and include hotels currently in the development pipeline.

Valletta, Malta, July 31, 2024 / TRAVELINDEX / Together with Malta’s Institute for Tourism Studies, SUNx Malta, is delighted to offer 50 Scholarships once again for our 2024 online graduate Diploma in Climate Friendly Travel which starts on September 30, 2024. Majority of the scholarship is allocated to Least Developed Countries (LDCs) and Small Island Developing States (SIDS) and a few to other developing countries around the world.

We would like to seek your support to help find a top class scholarship candidate from your country who would be awarded free entry into our 2 year online Climate Friendly Travel Diploma programme and help bring the benefits to you.
We’re prioritising applications from these countries:
Americas: Bahamas, Belize, Costa Rica, Cuba, Grenada, Guyana, Jamaica and St Kitts and Nevis.
EMEA: Cape Verde, Eritrea, Jordan, Mauritius, Namibia, Israel, Palestine, Tunisia and Yemen.
Asia Pacific: Afghanistan, Bhutan, Maldives, Marshall Islands, Nauru, Niue, Samoa, Singapore, Tonga and Tuvalu.

Apply today: https://bit.ly/sunxdiploma2024
Deadline: 15th August, 2024

At SUN x Malta, Our core mission is to advance Climate Friendly Travel (CFT) in every UN country, starting, where Climate Change is most threatening and where Tourism is most needed – in the world’s Least Developed Countries (LDCs) and Small Island Developing States (SIDS). The Climate Friendly Travel Diploma is a world first and trains students to support Travel & Tourism companies and communities in becoming sustainable and climate resilient; as well as in transforming to achieve Zero GHG emissions by 2050.

In year one, students will receive 300 hours of in-depth teaching about the Climate Crisis and Sustainability as they relate to Climate Friendly Travel – Paris 1.5, SDG linked and nature positive. Interactive lectures will be given by 25 of the leading tourism academics in the world. Students will review carefully curated top journal and online source material, to bolster knowledge of Transport, Hospitality and Travel Services exposure and response to the existential Climate Crisis. In year two students will undertake an internship with SUN x Malta, as a Climate Friendly Travel Chapter leader, where they will apply their learning from first year to help build a climate resilient tourism community. They will be involved in recruiting Strong Climate Champions in their communities and assisting tourism companies to sign on to our free Climate Friendly Travel Registry. They will also be encouraging travellers to be a member of our Climate Friendly Travel Club and enjoy special travel benefits.

The ideal candidate will be a graduate, with a firm grounding in Travel & Tourism. They must be able to commit to two years of online engagement and be ready to work with us to help build Climate Friendly Travel community in your country. The application deadline is AUG 15, 2024.

You can reach out to Pratishtha (pratishtha@thesunprogram.com) who would respond to all your queries you may have on the program.

Kyoto, Japan, August 1, 2024 / TRAVELINDEX / Located near Kyoto Station in the heart of Japan’s ancient former capital, Dusit’s first luxury hotel in the country has been officially recognised for offering ‘A very special stay. Dusit Thani Kyoto, a luxury urban oasis operated by Dusit International, one of Thailand’s leading hotel and property development companies, has been named among the first hotels in the world to receive a coveted Michelin Key from the Michelin Guide 2024.

Similar to the Michelin Star system for exceptional culinary experiences, the Michelin Key acknowledges hotels that deliver outstanding stays with One, Two, and Three Key distinctions. Introduced by the Michelin Guide in April 2024, Michelin Keys are awarded only to establishments demonstrating the ‘best of the best’ across five key areas – excellence in architecture and interior design, quality and consistency of service, overall personality and character, value for the price, and a significant contribution to the neighbourhood or setting.

To date, Michelin Keys have been awarded to hotels in France, Italy, Spain, and select locations in the United States. Japan is the first Asian country to receive Michelin Keys, and Dusit Thani Kyoto is one of only 85 hotels in the country to be named a One Michelin Key establishment. It is also the first Thai-branded hotel in Japan to receive this accolade.

Opened in September 2023, Dusit Thani Kyoto is located in the ancient former capital’s peaceful Hanganji Monzen-machi district, only 850 metres from the bustling Kyoto Station. Uniquely blending Thai-inspired gracious hospitality with Japan’s deep-rooted culture of omotenashi (meaning to wholeheartedly look after guests), the elegant hotel also features a distinctive design that masterfully blends the rich heritage of Kyoto with subtle Thai influences. This includes chedi-inspired motifs referencing the ancient Thai city of Ayutthaya, alongside the clean lines, natural materials, and subtle colour palette for which Kyoto is renowned. This unique fusion extends to the 147 meticulously appointed guest rooms, offering a harmonious balance of timeless elegance and contemporary charm.

Set around a serene and beautiful courtyard, Dusit Thani Kyoto offers a tranquil oasis for business and leisure travellers alike. Alongside elegant event spaces accommodating up to 240 guests, the hotel features the signature Devarana Wellness centre, where expert therapists deliver a unique fusion of ancient Thai massage therapies and traditional Japanese rituals. Additional well-being focused facilities include a well-equipped fitness centre and an inviting indoor swimming pool.

Contributing to the hotel’s ‘outstanding’ Michelin Key distinction is a diverse range of unique culinary experiences. Guests can embark on a vibrant and interactive omakase journey at Kōyō, where the finest ingredients celebrate Kyoto’s unique 24 ‘micro-seasons.’ For a sophisticated evening experience, Den Kyoto beckons with its handcrafted cocktails served in a stylish ambience.

A truly one-of-a-kind experience awaits at Ayatana, the hotel’s signature Thai fine-dining restaurant, which features a unique multi-sensory culinary journey inspired by the rich cultures of both Thailand and Japan. This immersive concept was created exclusively for the hotel by acclaimed Thai chefs Duangporn ‘Bo’ Songvisava and Dylan Jones – a husband-and-wife team who earned global recognition, including a Michelin Star, at their former Bangkok restaurant, Bo.Ian.

The hotel’s dining experiences are further elevated by Dusit’s commitment to supporting local suppliers and destination-specific initiatives. This includes collaborating with TeaRoom Inc., a renowned sustainability-focused tea manufacturer, to set up the Dusit Tea Garden in Wazuka, a town on the southern edge of Kyoto Prefecture, to produce organic tea for the hotel’s restaurants. Dusit has also teamed up with OHARA FARMY, which supports the development of organic farms and sustainable land use, to create Dusit Farm, an expansive organic farm just 20 minutes by car from Kyoto. Alongside growing vegetables for use in the hotel’s restaurants, it also serves as a venue for memorable and meaningful guest activities, including hands-on vegetable harvesting experiences.

“Dusit Thani Kyoto is honoured to be among the first hotels in the world and the first Thai-branded hotel in Japan to receive One Michelin Key for the quality of service and experiences offered,” said Mr Gilles Cretallaz, Chief Operating Officer, Dusit International. “This recognition is a tribute to the dedication of the hotel team and our unwavering commitment to exceeding guest expectations at every touchpoint. This award also serves as a testament to the refreshed Dusit Thani brand, and a promise of the same high standards to be expected at our reimagined flagship Dusit Thani Bangkok, reopening on 27 September 2024, and other luxury Dusit Thani properties worldwide. As we follow our vision to uniquely deliver Thai-inspired gracious hospitality to the world, we look forward to pursuing further Michelin Key success at other Dusit destinations in the future.”

Dusit’s portfolio now includes 301 properties operating across 18 countries, including 57 properties operating under Dusit Hotels and Resorts and 244 luxury villas under Elite Havens, the leading provider of luxury villa rentals in Asia, which Dusit acquired in September 2018. More than 60 Dusit Hotels and Resorts are in the pipeline.

About Dusit Hotels and Resorts
Dusit Hotels and Resorts is the hotel arm of Dusit International, one of Thailand’s leading hotel and property development companies. With a heartfelt belief and commitment to introducing Thai-inspired gracious hospitality to the world, Dusit Hotels and Resorts offers guests a uniquely special stay in high-style surroundings and a personalised approach to service. The group’s portfolio of hotels, resorts and luxury villas includes more than 300 properties operating under a total of eight brands (Devarana – Dusit Retreats, Dusit Thani, Dusit Suites, Dusit Collection, dusitD2, Dusit Princess, ASAI Hotels, and Elite Havens) across 18 countries worldwide.

About Dusit International
Established in 1948, Dusit International or Dusit Thani Public Company Limited (DUSIT) is a leading hospitality group listed on the Stock Exchange of Thailand. Its operations comprise five distinct yet complementary business units: Dusit Hotels and Resorts, Dusit Hospitality Education, Dusit Foods, Dusit Estate, and Hospitality-Related Services.

Dusit International’s diversified investments in real estate development, hospitality-related services, and the food sector are part of its long-term strategy for sustainable growth, which focuses on three key areas: balance, expansion and diversification.

Phuklet, Thailand, August 1, 2024 / TRAVELINDEX / One of the world’s most inspirational green advocates will headline PHIST this year as Asia’s pioneering sustainability event enters its 8th year.

Unsung hero of sustainability Andrew Dixon, former banker turned green activist, owner and operator of two private island resorts in Indonesian waters – Nikoi Island and Cempedak Island – will discuss his broad sustainability platform that takes in not only conservation – but critically culture, community and commerce.

Register here

Stories will cover everything from micro-financing and cultural integration to a school that now numbers over 600 students – providing vital support and development systems that go much further than tree planting and the banning of single use plastics. He will be interviewed by David Johnson, former journalist and founder of Delivering Asia, one the region’s leading integrated communications firms and a keen proponent of the travel industry as a force for positive social change.

Other highlight speakers include Jerawan (Blue) Srepetchdanond, a formidable green champion and Director of Intrinsics, the pioneering firm behind the Magnolia Quality Development Corporations ground-breaking of Forestias in Bangkok.

As well as the leadership sessions and range of 18 workshops and learning platforms, is an exhibition space showcasing the region’s best-in-class innovators in sustainability. These include Winnow, leading exponents on the opportunity food waste provides in terms of driving efficiencies and margins by using AI; Diversey, a global firm excelling in hygiene and cleaning solutions, and outdoor accommodation experts Escape Nomade.

“We are excited to broaden the learning experience this year – and establish ourselves as a leading regional platform for the industry to educate themselves about not only positive social and environmental change – and how they can make a contribution – but learn how this can have a positive impact on their bottom line,” said co-founding partner Bill Barnett, Managing Director of C9 Hotelworks.

Perth, Australia, July 17, 2024 / TRAVELINDEX / The World Travel & Tourism Council (WTTC) has announced its latest round of high-profile speakers for its upcoming Global Summit, featuring top leaders from the world’s leading Travel & Tourism businesses.

Hosted by Tourism Western Australia (TWA), the event will take place in Perth (Boorloo), Western Australia, from 8-10 October. It stands as the pinnacle of the Travel & Tourism calendar.

Under the theme “Ancient Land: New Perspectives,” the Global Summit will spotlight Australia’s rich cultural heritage and natural wonders, emphasising innovation and sustainable growth.

Industry trailblazers and international government officials from across the globe will converge in Perth to drive forward efforts for a safer, more resilient, inclusive, and sustainable future in Travel & Tourism.

Top business leaders set to speak include Greg O’Hara, Certares Founder & Senior Managing Director and WTTC Chair, Matt Goldberg, TripAdvisor CEO, Audrey Hendley, American Express Travel President; Jerry Inzerillo, Diriyah Company Group CEO, Hiroyuki Takahashi, JTB Corp Chair of the Board, and James Thornton, Intrepid Travel CEO, among many others.

Adding star power, renowned wildlife conservationist and TV presenter Robert Irwin will also take the stage. Known for his dedication to wildlife conservation and inspiring positive change, Irwin follows in the footsteps of his legendary father, Steve Irwin.

Julia Simpson, WTTC President & CEO, said: “The leading industrialists in Travel & Tourism who are shaping our sector and countries’ economies will be at WTTC’s Summit in Perth. Their insights and leadership are crucial as we shape the future of Travel & Tourism.

“Western Australia, with its stunning natural beauty and deep commitment to sustainability and cultural diversity, is the perfect backdrop for this event. Hosting the Global Summit in Perth enables us to pioneer new ideas for tourism while honouring the rich traditions and ancient heritage of the land.”

The event will bring together government representatives from around the world, offering a platform for industry leaders and officials to exchange insights, discuss best practices, and explore innovative strategies to drive the resilience and growth of the Travel & Tourism industry.

WTTC’s 24th Global Summit aims to be a game-changer, setting the course for a dynamic and sustainable future in Travel & Tourism.

Riyadh, Saudi Arabia, July 10, 2024 / TRAVELINDEX / The World Travel & Tourism Council’s (WTTC) 2024 Economic Impact Research (EIR) has revealed a record-breaking year for Travel & Tourism in Saudi Arabia, with new records in GDP contribution, sector jobs and visitor spend.

Saudi Arabia’s Travel & Tourism sector is now soaring past all previous records, testament to the country’s commitment to becoming a global tourism hot spot.

Last year, the sector grew by more than 32% to contribute a record-breaking SAR 444.3BN to Saudi’s GDP, representing 11.5% of the entire economy. This exceeded the previous record by almost 30% and underscores the sector’s pivotal new role in the nation’s economic framework.

Jobs supported by the sector grew by 436,000 to reach more than 2.5MN, representing almost one in five jobs in the country.

Although the jobs lost during the pandemic were fully recovered in 2022, today’s announcement shows sector employment in Travel & Tourism has increased almost 24% since the previous peak.

International visitor spending surged by almost 57% to reach SAR 227.4BN, breaking the previous record by SAR 93.6BN, while domestic visitor spending grew by 21.5% to reach SAR 142.5BN.

Seven years ahead of its target, Saudi Arabia welcomed 100MN tourists in 2023. Today, the country is surging toward even greater heights and has set a more ambitious aim of attracting 150MN tourists by 2030.

Julia Simpson, WTTC President & CEO said; “Saudi Arabia’s Travel & Tourism sector’s extraordinary achievements last year mark a pivotal moment in its journey towards becoming a global tourism leader.

“This success is a direct result of the Kingdom’s visionary commitment to the sector, showcasing an impressive fusion of cultural heritage and innovative tourism initiatives. As the sector continues to expand, it promises to play a crucial role in the nation’s diversified economic future, while contributing significantly to global Travel & Tourism development.”

Minister of Tourism of Saudi Arabia and Chairman of the Executive Council of UN Tourism, His Excellency Ahmed Al-Khateeb said “The latest data from WTTC provides further evidence of the rapid success we have achieved in transforming Saudi Arabia’s tourism industry.

“Tourism is a key pillar of the Kingdom’s Vision 2030 economic diversification plans and we have made great strides promoting investment in the sector – with more than $800 billion earmarked by 2030 – as well as creating new jobs and growing the contribution of tourism to GDP.”

What Does This Year Look Like?

Travel & Tourism is forecast to continue growing at pace in 2024, with GDP contribution set to reach SAR 498BN, while jobs will increase by more than 158,000 jobs to reach nearly 2.7MN.

International visitor spending is projected to reach SAR 256BN, almost double the previous high point, and domestic visitor spending is forecast to reach SAR 155.2BN

What Does the Next Decade Look Like?

The global tourism body is forecasting that the sector will grow its annual GDP contribution to a staggering SAR 836.1BN by 2034, almost 16% of the Saudi Arabian economy, and will employ more than 3.6MN people across the country, with one in five people working in the sector.

What Does the Region Look Like?

The Middle Eastern Travel & Tourism sector grew by more than 25% in 2023 to reach almost $460BN. Jobs reached nearly 7.75MN and international spending grew by 50% to reach $179.8BN. Domestic visitor spending grew by 16.5% to reach more than $205BN.

WTTC is forecasting that the Middle Eastern Travel & Tourism sector will continue to grow throughout 2024 with the GDP contribution set to reach $507BN. Jobs are forecast to reach 8.3MN, international visitor spending is forecast to reach $198BN and domestic visitor spending is expected to reach more than $224BN.

UN Tourism has announced a major step forward in its work to grow education and skills development in Africa with the establishment of the first collaborative Academies in the region.

With African tourism experiencing significant growth, there is now an urgent need to train a wide range of skilled professionals, all equipped with the skills modern tourism businesses need. Reflecting this demand, UN Tourism has signed a Memorandum of Understanding with the Ministry of Tourism of Zambia to establish the ZITHS Mukuni International Academy for Tourism and Hospitality in collaboration with UN Tourism. The Academy will offer a range of courses, all focused on equipping students both new to the sector and establish tourism workers the skills they need to find work or advance in their careers.

Africa’s tourism sector is growing and diversifying at a tremendous rate

Laying the foundation stone in Livingstone, Secretary-General Pololikashvili said: “Africa’s tourism sector is growing and diversifying at a tremendous rate. These new Academies in Collaboration with UN Tourism will help train the tourism workers of tomorrow in a range of specialisms, giving African tourism the talent it needs to thrive.”

Joining the Secretary-General in signing the agreement, the Minister of Tourism of Zambia, Rodney M. Sikumba, said: “ through the adoption of the UN Tourism Education Guidelines, Zambia has been able to reposition the role of education in tourism development. The establishment of the Academy is a game changer of how we will bridge the evident skills gap for the existing and future workforce of our tourism sector.”

Culinary Arts Academy planned for Zimbabwe  

UN Tourism has also agreed to establish the Africa International Tourism Academy for Culinary Arts in collaboration with UN Tourism. The specialist centre will be hosted in Victoria Falls, Zimbabwe and focus on training skilled professionals in culinary arts both within the country and right across Africa. The announcement coincides with the celebration of the first UN Tourism Gastronomy Tourism Forum for Africa, an event showcasing the region’s diverse gastronomy and set to bring together leading players from the public and private sectors.

Zimbabwe’s Tourism and Hospitality Industry Minister Barbara Rwodzi said: “We are excited to be working closely with UN Tourism to grow gastronomy tourism in our country and across the wider region. The new Academy in Collaboration with UN Tourism signals our shared commitment to empowering tourism workers within the field of culinary arts, putting Zimbabwe firmly on the global gastronomy map.”

Nairobi, Kenya, July 26, 2024 / TRAVELINDEX / The World Travel & Tourism Council’s (WTTC) 2024 Economic Impact Research (EIR) has today revealed a record-breaking year for Travel & Tourism in Kenya, contributing KES1TN to the national economy in 2023.

Sector jobs grew 6% to reach a record 1.55MN, accounting for one in 13 jobs across the country.

While domestic visitor spending reached more than KES 466BN last year, almost 15% over the previous peak and setting a new record, spending by overseas visitors continued to trail the highpoint of 1999 to reach just KES 266BN.

Julia Simpson, WTTC President & CEO, said; “The recovery of Kenya’s Travel & Tourism sector is a testament to its resilience. Achieving record-breaking growth across economic contribution, jobs, and domestic visitor spending highlights the sector’s vital role in the nation’s economy.

“Although international visitor spending is currently lagging behind its high point, the future of Travel and Tourism in Kenya looks strong, with substantial opportunities for growth and development over the next decade.”

What Does This Year Look Like?

According to the global tourism body’s latest research, Travel & Tourism’s contribution to Kenya’s economy is forecast to grow 9% year-on-year to reach almost KES 1.15TN.

Jobs supported by the sector are projected to reach more than 1.6MN, representing almost 8% of jobs in Kenya.

Domestic visitor spending is expected to continue driving the sector to reach KES 521BN, but spending by travellers from overseas is forecast to remain below the previous high to reach KES 289.5BN.

What Does the Next Decade Look Like?

With the right government support, WTTC is forecasting that the sector could grow its annual GDP contribution to KES 1.7TN by 2034, representing 7.4% of Kenya’s economy, and could potentially employ more than 2.2MN people across the country.